Create the brand communication with sales force through brand integration and innovation.Improve corporate market competitiveness and increase brand benefit.
Serve the world with excellent quality
It has been engaged in tyre industry for more than 30 years to
create the trusted tyre brand in the industry.
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Project name
Shandong Yuelong Rubber Co., Ltd.
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Service time
August 2017 to now
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Service items
Brand VI system design, exhibition hall system design, exhibition system design, corporate official website design, terminal material design, public number operation and promotion, dealer conference planning and design, etc.
Project background
Yuelong Rubber is an enterprise group that adopts advanced production technology to build professional all-steel radial tyres. It upholds the concept of creating an excellent ethnic tyre brand. The Company was established in Weifang, Shandong Province in 1986. The group covers an area of 350,000 m2 and now has the fixed assets of 1.3 billion, it owns six major tyre brands such as Kaitong, Yitong and Constancy. Yuelong Rubber insists on relying on the development of science and technology and providing guarantees with excellent quality to continuously adjust and optimize the industrial structure, enhance the brand awareness and the comprehensive strength of enterprise, and is committed to providing better tyre products and services to users worldwide.
Challenge faced
The Yuelong Group has more than 30 years of development history. The old brand image has restricted the internationalization process of the Company. The brand promotion has not been effectively launched. To maintain a better corporate competitiveness,
Brand management
Since the cooperation with Yuelong in 2017, we have been adhering to the goal of helping Yuelong to achieve internationalization process quickly, and comprehensively updating its corporate and brand image, including brand VI system, exhibition system,
