Create the brand communication with sales force through brand integration and innovation.Improve corporate market competitiveness and increase brand benefit.
Focus on growth and provide good nutrition
Forzal focuses on the dietary nutrition of maternal
and baby product series and meets the diversified nutritional needs of the maternity and baby market with a full range of new products.
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Project name
Weihai Baihe BiologyTechnological Co., Ltd.
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Service time
2014-2015
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Service items
Consumer interest refining, slogan planning, product packaging design, propaganda poster design and terminal showcase design
Project background
Forzal is a sub-brand of Weihai Baihe BiologyTechnological Co., Ltd. specializing in maternity and baby nutrition supplements and it has strong brand genes as the sub-brand of the global leading health food production base—Weihai Baihe BiologyTechnological Co., Ltd.
Challenge faced
Forzal is a maternity and baby nutrition supplement brand, so how to stand out from many similar brands, quickly enter the market with accurate brand positioning and distinctive brand image, seize the consumers’ awareness of nutrition supplements and e
Brand management
We have assisted in the brand building of Forzal in the whole course. In terms of design performance, we have refined color, nutrition, maternity and baby and other elements, and formulated the brand positioning of differentiation label of Forzal toget
