Create the brand communication with sales force through brand integration and innovation.Improve corporate market competitiveness and increase brand benefit.
Internet tyre retail service solution
As the first and largest online tyre sales platform in Asia,
TYREPAC provides customers with a variety of tyres and automotive-related products.
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Project name
Germany Delticom
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Service time
2008-2010
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Service items
Logo design, website design, terminal material design and planning and design of business conference
Project background
Established in Singapore in 2008, Tyrepac is the first tyre retail web portal in Asia. At present, Tyrepac has provided transparent and affordable prices and convenient and comfortable purchase methods for the consumers in Singapore, China, Hong Kong, Malaysia, Korea and other Asian countries and regions; with more than 2,000 franchised tyre installation stores, Tyrepac can provide customers with a wide range of product options and professional tyre consulting services. In Singapore, Tyrepac has provided tyre, battery and automobile insurance and other maintenance services, as well as home installation services of tyres so that consumers can enjoy the "mobile service" at home.
On December 13, 2010, the leading online tyre retailer in Europe, German listed company Delticom, officially announced that it had purchased a majority of the shares of Tyrepac.
Challenge faced
The traditional tyre industry lacks transparency and customers need to enter the stores to ask prices. If you want to buy a tyre at the lowest price, you need to visit multiple stores and spend much time. At present, online shopping has already been a
Brand management
In order to meet the new marketing model age, we have introduced the Internet thinking model for these tyre retail brands and used the Internet operation mode to shorten the service response time, expand the service radius and service distance, reshape
